Advertising activities
This sub-class includes establishments involved in planning, creating and/or executing public relations, marketing and/or branding campaigns across digital and/or non-digital channels. These includes the provision of: - advertising and/or creative services, such as conceptualisation and/or production of commercial advertisements through various channels like radio, television, outdoor, social media, electronic mailers, etc. - creating and/or placing advertising in newspapers and/or magazines, on radio and television, over the internet (e.g., social media) and in/or other media - creating and/or placing of outdoor advertising, e.g., billboards, panels, bulletins and frames, window dressing, showroom design, car and/or bus carding etc. - planning and/or conducting of integrated marketing strategies via, for example, marketing-specific competitive and/or customer analyses to inform on target customer segments, competitive positioning and/or price determination - media representation, i.e., sale of time and/or space for various media soliciting advertising - media selection, buying and/or placement services - media and/or stakeholder engagements - aerial advertising - provision of advertising space e.g., on billboards - creation of stands and/or other display structures and/or sites - promotion of products e.g., point-of-sale marketing, activities of sales promotion representatives, distribution or delivery of advertising material or samples, direct mail advertising
Tax Incentives & Schemes
3 schemes that businesses in this SSIC code may qualify for. Eligibility is case-by-case — talk to the relevant authority.
Development & Expansion Incentive (DEI)
Eligibility: Existing activity in Singapore expanding into substantially new capability or capacity. Discretionary, EDB-administered.
Partial Tax Exemption (PTE)
Eligibility: Singapore tax-resident company.
Start-Up Tax Exemption (SUTE)
Eligibility: Newly incorporated SG-resident company, ≤ 20 individual shareholders (or one corporate holding ≥ 10%), not in investment-holding or property-development.
Note for SSIC : Excludes 64202 investment holding & 41001/68101 property development
Worth applying for any of these?
We screen eligibility and shape the application — most schemes are discretionary and need a substantive activity case.
Foreign Worker Levies
This SSIC code falls under MOM's Services sector for foreign-worker levy purposes. Levies below apply per worker per month, paid by the employer in addition to salary.
S Pass
| Tier | Monthly | Conditions |
|---|---|---|
| Tier 1 | SGD 550 | Up to 10% of total workforce |
Work Permit
| Tier | Monthly | Conditions |
|---|---|---|
| Higher-skilled (Tier 1) | SGD 300 | Up to 10% |
| Basic (Tier 1) | SGD 450 | Up to 10% |
| Basic (Tier 2) | SGD 600 | 10–25% |
| Basic (Tier 3) | SGD 800 | >25% (up to DRC of 35%) |
Hiring foreign workers in this sector?
We handle Work Permit, S Pass, and EP applications alongside the incorporation — and check Dependency Ratio Ceilings before you commit headcount.
Levies and Dependency Ratio Ceilings are reviewed periodically by MOM (rates above effective 2024-09-01).
Classification Path
Need help choosing?
Our guide helps you find the right SSIC code for your business activity.
Read the SSIC Guide